Building a great product is just the beginning, getting it out there, establishing credible customer relationships, partner channels or distribution agreements is a huge task in itself. AppGallop provides software vendors a flexible and strong platform that provides them the ability to offer trials, follow through for lead closures, drive scale, and expand reach through managed partner relationships.
Its important to also stitch a channel program, get a custom framework to manage various partner types- referral, reseller, distributor, etc. Leverage key levers of increased customer Life-time-value, deploy “pay on time = rewards” or buy online = discount coupons, etc. These small things go a long way to ensure customer retention and AppGallop provides the mechanism to track the complexities involved at the back-end.
